Guinness Heritage

From the world-famous St James's Gate Brewery in Dublin and with 250 years of history in every smooth, satisfying drop, Guinness needs little in the way of introduction. Distinctively dark with a creamy head and velvety finish, Guinness Draught is one of the world's most iconic beers. Guinness brewers were the first to introduce the combination of nitrogen and carbon dioxide to draught beer. The result was Guinness Draught, famous for its smooth velvety texture and unique surge and settle.

Reasons To Pour

Guinness is the N0.1 beer in GB

Source: Nielsen/CGA Total trade market share MAT - 04.10.2025

Guinness recruited +1 million more drinkers in the last year

Source: HTWD Incidence Study, F25 vs F24

Guinness is NO.1 in the sports watching occasion and the official beer of the English Premier League

Source: Worldpanel by Numerator | Alcovision 12 m/e 30/06/2025

Sign up or login to Diageo One for a range of support and tools for Guinness including free glassware.